Every website needs to get updated in terms of content or small changes in web layout/Styling to give it fresh look and feel. These need to be done daily, weekly or monthly & come under “Website Maintenance services”.
Web Maintenance services include revising content, editing content, or changing existing web pages layout. The web maintenance service not only helps to keep website fresh but also to get good rank on search engines as they prefer to list live(regularly getting update)sites . Certain times, a customer might be looking for services like adding a new email id in contact form, adding an offer or updating banners. These small changes are also part of web maintenance services.
What is included in “Web Maintenance”?
- Website housekeeping i.e. Theme/Navigation and plug-in updates.
- Image replacement i.e. Banner,pictures &/ or graphics.
- Content updates i.e. Promotional announcements,blog, videos etc.
- Page Update i.e. Adding/modifying/ removing pages.
- CMS updates e.g. WordPress/Joomla/Drupal version update
- Website Backup
- Database Backup
- Gallery Update
- E-commerce website product updates.
- On Page SEO related updates
Digital marketing is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.